Baxter of California

Baxter of California is a heritage brand owned by L’Oreal that gives the modern man the tools needed to stay on top of his grooming game. Wondersauce was tasked with re-introducing the e-commerce experience for Baxter of California. By showcasing the heritage of the company with forward-thinking features such as auto-replenish and tools for getting the right product for the right needs, we created a site that delivered on users needs and expectations.

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